Who: Vasuma Eyewear

From: Sweden

Booth no.: xx

Sales contact: Steffen Sundelius


Vasuma eyewear was created by three friends in 2005. Jan Vana, Lars Malmsten and Steffen Sundelius set out to create an alternative eyewear brand to challenge the traditional label brands both in style and materials.

Vasuma Eyewear is a full sustainable eyewear collection inspired of the best of the vintage eras of the 50s and 60s spiced with a modern twist. All mixed in the blender together with inspiration from popular culture to create eyewear that enhances the wearer’s own identity and personality.

Based in the old town of Stockholm. Warehouse, show-room and office all fits in the four floors high 15th century townhouse just a block away from the Swedish royal castle.

Vasuma’s aim is to minimize environmental impacts in the product development process. Environmental aspects are considered at every step of the production cycle, from the choice of material and production method to how the finished product is shipped to stores.

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